We don’t often blow our own trumpets or celebrate the success of projects as much as we should. But this week, Hot Tomali has launched another exciting project. Working collaboratively with the City of Vancouver, we’ve developed a road safety campaign aimed at reducing the volume of road traffic accidents within Vancouver. Road safety is…
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The value of web design, and how you can significantly improve your blog traffic.
It never fails to surprise us how design can have such a strong impact on a site’s performance. Recently we had the opportunity to do a complete redesign for one of our client’s blogs: americanehr.com/blog. The legacy blog, which always produced quality niche content, was launched very rapidly with little planning and design thought. Legacy…
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Why Facebook Deals may drive out other group buying platforms.
Amidst all the hype about social commerce, Facebook just launched its first test of Facebook Deals among several US cities. Deals is Facebook’s new group-buying platform, which competes with other sites like Groupon, LivingSocial, and Google Offers. All which allow users to receive daily deals on products and services relative to their location. Groupon, the…
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E-Commerce is Key
With all the excitement swirling around social media’s new paradigm of brand engagement, it feels like focus has been lost on “closing the deal.” It’s time to get your e-commerce strategy in order.
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Does your website have dead ends?
When a visitor stops engaging with your site, they’ve hit a dead end. This could occur after they’ve finished requesting a quote, registering for an event, or reading this blog post. The visitor got what they came for, so they close their browser, they leave your website, and the connection between you and your customer…
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