Category Archives: Uncategorized

The value of web design, and how you can significantly improve your blog traffic.

It never fails to surprise us how design can have such a strong impact on a site’s performance. Recently we had the opportunity to do a complete redesign for one of our client’s blogs: americanehr.com/blog. The legacy blog, which always produced quality niche content, was launched very rapidly with little planning and design thought. Legacy [...]

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All in a Day’s Work

What do skateboard wheels, a crack pipe, tea lights, plastic cutlery, and Band-Aids have in common? They were collected by us Hot Tomalians at English Bay Beach as part of the Great Canadian Shoreline Cleanup on Sept 15. Aaah, I know… the things we get up to! This is the second year in a row Hot [...]

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So you want to learn more about your customers?

Email addresses are a pretty good place to start. An email address may be all you need to start identifying who your customers really are. You wouldn’t think an email address would tell you much about them, other than whether they like Hotmail or GMail, or whether they haven’t changed it since high school. However, [...]

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