In my last blog post we saw that there were conflicting reports circling the Internet about the results (or supposed lack thereof) for the Old Spice Man campaign. This seemed impossible given the buzz that the campaign was generating, and sure enough time and research revealed that the campaign actually generated a dramatic spike in [...]
Category Archives: News
2009.11.05 – 12:24 pm
Hot Tomali Presents *A Movember to Remember*
November 1st has marked the beginning of this year’s Movember! For those of you who don’t know, Movember is an annual, month-long campaign that celebrates the moustache, with the goal of raising funds for men’s health—specifically, prostate cancer. Every November 1st, clean-shaven men grow a moustache all month long, garnering support from friends and family [...]
2009.03.28 – 7:18 pm
Vote Earth For Earth Hour, 8:30 PM March 28, 2009
At 8:30 PM local time, wherever you live on planet earth, switch off your lights and vote against global warming! With the goal of 1 billion people switching off their lights as part of a global vote, Vote Earth is a global call to action for every individual, every business and every community. A call [...]
2009.02.03 – 6:05 pm
Superbowl Ad Meter Won by Spot with $2,000 Budget
228 people were polled in USA Today’s Ad Meter to find out which ad they thought was best in this year’s Superbowl, and the verdict was a kick in the crotch to the big name agencies headlining this year’s crop. The spot, “Free Doritos, which was created as part of the Doritos consumer generated ad [...]
2009.01.12 – 2:15 am
Will Video Games Defy a Recession?
In spite of recent layoff announcements at some of the world’s biggest and most successful video game companies, there is mounting evidence that the video game industry will not only escape a recession, but it may continue to continue grow through it in spite of sales drops in other media industries like movies and music. [...]
2008.09.02 – 5:32 am
Google's Launches "Chrome" Web Browser
Google is set to launch Chrome, it’s open source web browser, for beta on Windows on Tuesday September 2, 2008. Mac and Linux versions are to follow shortly after. The browser is designed to be lightweight and fast, and to cope with the next generation of web applications that rely on graphics and multimedia. “What [...]
2008.05.26 – 9:45 pm
Gotham, a Font We Can Believe In.
Sen. Barack Obama’s “CHANGE” message is building increased momentum and as we near the end of the primary season, at least a few people believe that some of that success can be attributed to his campaign’s unique selection of typeface. The font selections that Obama, and other candidates such a Hillary Clinton and John McCain [...]
2008.03.25 – 5:45 pm
Retailers Panic Over Google Site Search
Here’s a great new article that I read this morning by David Utter over at Web Pro News as he talks about some changes with the Google search: Google made it easier for people to search within a small number of sites by adding a second search box to the top results for those retailers. [...]
2007.07.06 – 4:04 pm
Microsoft is coming to town
Microsoft Corp. announced yesterday that they are planning to set-up a Vancouver shop in September. This will be Microsoft’s fifth development centre worldwide and they attribute the choice in location to Vancouver’s high quality of living, access to a diverse talent pool and proximity to the Washington office. They are currently aiming to fill 200 [...]
2007.06.09 – 8:20 pm
Ad Writers Featured on CBC's Test the Nation Part 2
Back in mid-March I was flown to Toronto on a lovely all expense paid trip (including accommodation at the Sky Dome!) to participate in the taping of the 2nd installment of CBC’s Test The Nation – Watch Your Language. Test the Nation is a reality/game show in which people with similar backgrounds are grouped together [...]
