So we didn’t snag a beach location for our Great Canadian Shoreline Cleanup, held Sept 18–26 this year, but the East Vancouver park we went to was very close to the shoreline — and close to our office. Oxford Park evoked no images of posh Oxford, England; it’s just a small grassy area with a…
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Making Future Magic: iPad Light Painting
“Making Future Magic” is an exploration of the future of media conducted by creative communications agency Dentsu London in collaboration with R&D experts Berg. This film explores playful uses for the increasingly ubiquitous ‘glowing rectangles’ that inhabit the world. The video was a created by using long exposures which captured the iPads movement through space…
Continue readingOld Spice Man ROI Will Be Measured For Years to Come
I am not normally one to defend someone else’s work, particularly when it’s getting rave reviews in most circles. Yet some recent unfounded criticism that caught my eye warrants further discussion. When I saw the campaign in question, my first reaction was more along the lines of “I wish I had done that” as opposed…
Continue readingThoughts from the Ad Age Small Agency Conference
The Hot Tomali team is back from a few days in New Orleans, having attended the fantastic Ad Age Small Agency Conference that brought together small agencies from across the continent to share insights and strategies on how to be better at what we do. Aside from feeling pretty proud about being the only double…
Continue readingCookin’ for a Cause II: Lasagne
I learned two very important things this week: The guys at Hot Tomali have very ravenous appetites, and Making two pans of lasagne in one go is a real pain in the ass. At the end of October, I created a team and convinced the boys of Hot Tomali to grow moustaches in the name…
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