It never fails to surprise us how design can have such a strong impact on a site’s performance. Recently we had the opportunity to do a complete redesign for one of our client’s blogs: americanehr.com/blog. The legacy blog, which always produced quality niche content, was launched very rapidly with little planning and design thought. Legacy [...]
Category Archives: Design
The value of web design, and how you can significantly improve your blog traffic.
Making Future Magic: iPad Light Painting
“Making Future Magic” is an exploration of the future of media conducted by creative communications agency Dentsu London in collaboration with R&D experts Berg. This film explores playful uses for the increasingly ubiquitous ‘glowing rectangles’ that inhabit the world. The video was a created by using long exposures which captured the iPads movement through space [...]
Does your website have dead ends?
When a visitor stops engaging with your site, they’ve hit a dead end. This could occur after they’ve finished requesting a quote, registering for an event, or reading this blog post. The visitor got what they came for, so they close their browser, they leave your website, and the connection between you and your customer [...]
LIKEaBIKE: Product Innovation at its Finest
About a year ago, we posted a blog article called “Is it a bird? Is it a plane? … No, it’s a 2-year-old on a Kiddimoto”. The article covers the innovative approach that a small family business in Roetgen, Germany took to building children’s bikes with the introduction of LIKEaBIKE. Their theory was that by [...]
A Place to Call Headquarters
On June 15th Hot Tomali officially moved into our own building at 1441 E Pender St. This move was a big step for the little agency that I started in the living room of a one bedroom West End apartment in the summer of 1998. Since then, we’ve upgraded our work spaces a few times [...]
Is it a bird? Is it a plane? … No, it’s a 2-year-old on a Kiddimoto
Learning to ride a bike is one of the most valuable skills a child can learn, helping them master the art of balance, a skill crucial to so many other physical activities and sports. Not to mention there is just something plain magical about riding a bike, what with the wind in your hair, and [...]
The Future of Applications
While catching up on some of my latest industry news today on Twitter I found a very cool web application that pretty much takes the term interactive website to a new level (thanks @bongobrian). SUMO Paint is a fully functioning image manipulation and painter program. What sets it apart from other such software is that [...]
New Purdy’s Website Launched
Hello! We are excited to let you know that we just finished launching a brand new website for one of Canada’s largest chocolate retailers – Purdy’s Chocolates! If you had ever visited the old Purdy’s site – you’ll notice a ton of changes. The design better reflects their branding, the navigation is much more intuitive, [...]
It's Good to be Golden.
Hot Tomali’s “World Map” print ad for Pardons Direct has won gold in the 2009 Graphis Advertising Annual. The ad depicts the travel restrictions associated with having a criminal record by showing a world in which Canada is the only country. The annual is due to be released in October. View the winners list online. [...]
Gotham, a Font We Can Believe In.
Sen. Barack Obama’s “CHANGE” message is building increased momentum and as we near the end of the primary season, at least a few people believe that some of that success can be attributed to his campaign’s unique selection of typeface. The font selections that Obama, and other candidates such a Hillary Clinton and John McCain [...]













