It never fails to surprise us how design can have such a strong impact on a site’s performance. Recently we had the opportunity to do a complete redesign for one of our client’s blogs: americanehr.com/blog. The legacy blog, which always produced quality niche content, was launched very rapidly with little planning and design thought. Legacy [...]
Author Archives: Josh Bluman
The value of web design, and how you can significantly improve your blog traffic.
Why Facebook Deals may drive out other group buying platforms.
Amidst all the hype about social commerce, Facebook just launched its first test of Facebook Deals among several US cities. Deals is Facebook’s new group-buying platform, which competes with other sites like Groupon, LivingSocial, and Google Offers. All which allow users to receive daily deals on products and services relative to their location. Groupon, the [...]
Does your website have dead ends?
When a visitor stops engaging with your site, they’ve hit a dead end. This could occur after they’ve finished requesting a quote, registering for an event, or reading this blog post. The visitor got what they came for, so they close their browser, they leave your website, and the connection between you and your customer [...]
So you want to learn more about your customers?
Email addresses are a pretty good place to start. An email address may be all you need to start identifying who your customers really are. You wouldn’t think an email address would tell you much about them, other than whether they like Hotmail or GMail, or whether they haven’t changed it since high school. However, [...]
Chatroulette! Finding unique ways to connect with your audience
Whether you’re using Facebook to share recent news about your company, telling engaging stories on YouTube, or changing people’s perceptions through intelligent blog posts, there are hundreds of social mediums that brands and individuals can choose from to connect with each other in valuable, and meaningful ways. Chatroulette, being another one of these mediums, offers [...]
Hot Tomali Presents *A Movember to Remember*
November 1st has marked the beginning of this year’s Movember! For those of you who don’t know, Movember is an annual, month-long campaign that celebrates the moustache, with the goal of raising funds for men’s health—specifically, prostate cancer. Every November 1st, clean-shaven men grow a moustache all month long, garnering support from friends and family [...]
Some New Halloween Costume Ideas from Hot Tomali
Halloween is on its way, and we’ve been relentlessly searching the web for some great costume inspiration. So far, we’ve found stuff like transformers. TIE Fighters. Crayons, if you have a horse. iPhones! Glow in the dark stickpeople. Disabled superheroes. Birth. Controversial illegal aliens. And animal cruelty. But what about costumes designed for those in [...]
Google makes it simpler for local businesses to advertise
With the goal of simplifying Google’s standard search advertising model, Google announced that they would begin testing a new fixed pricing system, which is a model much more familiar to local businesses. Essentially, whether you’re a hair salon, car dealership, or restaurant – for a fixed monthly fee, you will be able to place an [...]
Don't miss our BC Cancer Fundraiser on June 18 at the Railway Club
We are excited to inform you that two of our employees have signed up to participate in the Ride to Conquer Cancer to benefit the B.C. Cancer Foundation. The 200 km ride from Vancouver to Seattle takes place on June 20-21, 2009. Our involvement in this event is largely driven by stories close to us. We want to celebrate our journey [...]













