Legendary guitarist, Tom Morello (Rage Against the Machine, Audioslave, The Nightwatchmen) was cool enough to sign one of our Rock Band guitars today. He was hanging out with some band members when we asked him to tag our plastic axe. Funnily enough, we almost had the guys come up to play in the agency for a…
Continue readingYearly Archives: 2008
Video Games and Myths
Three’s a great article on iMedia Connection today that addresses myths about video game advertising. We have a lot of gamers here at Hot Tomali and the article was quite relevant to us. To note – we don’t get to play as much as we’d like because of responsibilities to our clients There were two…
Continue readingPolitics Goes Cutting Edge
We just completed our federal election here in Canada yesterday, and I need to say that absolutely NOTHING about our Canadian election stands out as memorable (well, maybe Stephen Harpers lovely blue sweater does stand out a bit). We had a minority Conservative government before the election, and now, 300 million dollars of our tax…
Continue readingUnited Way Campaign 2008 – Thank you!
This year’s United Way campaign took place from September 11-17, 2008. Through our fundraising efforts, such as the Fundraiser Party at Doolin’s, our Muffin Monday Breakfast, and of course everyone’s generous donations, we collected an unbelievable $2,160.00! That’s almost $1,000.00 more than last year! With the contributions, United Way will be able to work together…
Continue readingBlogs and Qualified Traffic
One of the blog strategies we recommend and coach our clients on is to share their knowledge about the product or service that they are selling in order to facilitate a perception of expertise. This strategy ties in with the consumer behaviour concept of source credibility. The idea behind this theory is that the more…
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