News
2007.04.24
CanadianEMR.ca Cover Story in Healthcare Technology
VANCOUVER, April 24, 2007 — Hot Tomali’s latest project, a comparison website for CanadianEMR, was featured as the cover story in the April issue of Healthcare Technology Magazine. Headed by Vancouver family physician and EMR expert Dr. Alan Brookstone, the CanadianEMR website features a “Consumer Reports” style service that will offer ratings of the various Electronic Medical Record systems used across the country. Just like Consumer Reports and its five-star rating scheme for automobiles, Hot Tomali will develop CanadianEMR’s website to rank electronic medical record products using the same sort of five-level scale.
Start-up funding has been provided by Microsoft Canada and TELUS, both of which have major healthcare market strategies. Additional corporations will be invited to sponsor the service, but in order to maintain objectivity, EMR vendors won’t be sponsors.
Read the entire Healthcare Technology article.
An integrated marketing agency, Hot Tomali’s services include advertising, design and web development. To learn more about these services and to view an online portfolio visit www.hottomali.com.
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Hot Tomali is an award-winning integrated marketing communications agency based in Vancouver, BC. We're guided by ideas–not mediums. Every project is approached individually to tailor innovative and thought-provoking marketing communications that are specific to your audience. Your needs are unique and every project is unique. Shouldn't every solution also be unique?